SEO in Swale

Movement usually shows within a few weeks. Rankings that hold, and the steady enquiries that come with them, take longer. The analysis tells you how far off you are.

No published price; it depends on your market. What moves it in Swale: how many businesses compete for what you do, how much has to be built or fixed on the site, and how far off page one you start. The spread between what a click is worth in different trades here is the clearest signal of which of those matters most for you. You pay nothing until it has paid for itself.

Less than you would for the map results, because organic rankings are not measured from a verified address in the same way. What you do need is a page that genuinely serves Swale, Sittingbourne, Faversham and Sheerness, rather than one page with a list of town names at the bottom.

Quite a lot of it, and we will tell you which parts. What takes experience is deciding which pages to build and in what order, and reading what the results are telling you when nothing moves for six weeks. With eleven trades searched separately in Swale, the order is most of the decision.

Across the trades we measure, 2,370 searches a month happen in Swale for services people are trying to buy locally. Every one of them ends with somebody ringing a business that is not necessarily yours.

Then you have not paid for it. We only take on businesses we think we can get there, which is why the analysis comes first and why we sometimes say no.

By count, construction is the biggest sector here, ahead of professional and technical services and business support. If you are in one of those you are in the crowded part of the market and the work is about separating yourself. If you are not, there is usually more room here than the size of the district suggests.