Google review QR code, ready to print
A free QR code that opens your Google reviews when a customer points their phone at it. Download it, or print it straight onto a counter sign, a poster or a sheet of cards. No sign-up, no watermark.
- PNG for messages, SVG for printers and sign makers
- A5 counter sign, A4 poster and 10-up review cards
- Made in your browser, nothing stored
Paste your Google Maps link and your QR code appears below.
How a review QR code works
A QR code is a review link in a form a phone camera can read. The customer opens their camera, points it at the code, taps the link that appears, and lands on your Google reviews. No typing, no searching for your name.
It is the same link you would text a customer, so the code is only as good as the link inside it. The tool shows you which kind of link you have, and the best kind opens the review box directly.
Google can make one for you too. In your Business Profile on a computer, choose Read reviews, then Get more reviews, and right-click the code to save it. Google's own page says this only works from a computer browser, not on a phone (Google's instructions). The tool here works on a phone, gives you colours and a print layout, and needs no login to the profile.
Where to put it so it gets scanned
A code nobody sees earns nothing. Put it where the customer is standing at the moment they are pleased with you, with a reason to pick up their phone.
On the counter or reception desk
The A5 counter sign, at eye level where people pay or wait. Garages, salons, clinics and shops get the most from this.
Left with the job
A review card handed over or left on the side when a trade finishes at a customer's home. Kitchen fitters, plumbers and decorators: this is yours.
On the invoice and receipt
Add the PNG to your invoice template. The customer is already looking at your details, and the job is done.
In the van
A sign on the inside of the van door or dashboard, for the conversation at the end of a job.
Printing it so it scans
Size matters more than design. Print the code at least 2.5cm across, bigger for anything read from a distance: a window poster wants a code about a tenth of the distance people will stand from it. Keep it dark on a light background, and do not stretch it or run text over it.
Use the SVG file for anything going to a printer or sign maker: it stays sharp at any size. The PNG is fine for invoices, emails and social posts.
Before you print a hundred, print one and scan it with two different phones. If it opens your reviews, you are done.
What you can and cannot do when you ask
Asking for reviews is allowed, and Google encourages it. What gets reviews removed, and in the UK can now get a business fined, is how some people ask. Google's review policy bars a business from offering anything in return for a review, from discouraging bad ones, and from selectively soliciting positive reviews: asking only the customers you think were happy. It also bars setting staff a number of reviews to collect.
UK law went further on 6 April 2025. The Digital Markets, Competition and Consumers Act 2024 bans fake reviews and incentivised reviews that are not disclosed, and the CMA can fine a business directly. Its short guide for businesses is worth ten minutes.
- Fine: sending your review link to every customer after every job, and reminding them once.
- Fine: a QR code on a card, a sign or an invoice, seen by everyone.
- Not fine: a discount, a prize draw or a free extra for a review, even a "fair" one.
- Not fine: a "were you happy?" step that only sends happy customers to Google. That is review gating.
- Not fine: asking family, friends or staff to review you.
Common questions
How do I make a QR code for Google reviews?
Paste your Google Maps or Business Profile link into the tool on this page. Your QR code appears straight away; download it as a PNG or SVG, or print it on a sign or a sheet of cards.
Is the QR code free, and does it stop working?
It is free, and it does not expire. It is a plain QR code with your review link inside, not a "dynamic" code that runs through someone else's server, so there is no subscription that can lapse and break it.
Can I get a review QR code from Google itself?
Yes. In your Business Profile on a computer, choose Read reviews, then Get more reviews, then right-click the QR code and save it. Google says this cannot be done on a phone (Google's help page).
What size should I print my Google review QR code?
At least 2.5cm across for a card or receipt. For a sign or poster, allow roughly 1cm of code for every 10cm of distance people will scan it from.
Can I change the colour of the QR code?
Yes, the tool offers black, navy, purple and green. Keep it dark on a white background; light or low-contrast codes fail to scan on older phones.
Can I put the QR code on my van or business cards?
Yes. Download the SVG and send it to your sign writer or printer. On a van, put it somewhere people can stand still in front of, such as the back doors, rather than the side panel.
Can I give customers something for scanning it?
No. Google prohibits any incentive for a review, and undisclosed incentivised reviews are unlawful in the UK under the Digital Markets, Competition and Consumers Act 2024 (the CMA's guide).
Want the reviews to look after themselves?
We run Google Business Profiles for UK trades: the reviews, the replies, the posts and the pages that get you on the map. Local SEO and Google Business Profile work is paid on results, with nothing upfront.